Why Use Watermarks?

• Anonymization of a dataset reduces the risk of re-identification but does not completely eliminate the possibility, which is why data sharing should be only be done under contractual restrictions.
• Watermarks reinforces this. The Privitar Platform stores an audit trail of who authorized data access to which user, and for what purpose, keyed by the watermark.
• Digital Watermarks can be embedded in any anonymized dataset.

Download this datasheet and learn how The Privitar Data Privacy Platform™ helps maximize the safe use of sensitive data with Watermarks.