Privitar Report: privacy-empowered customer experiences

Smarter customer experiences give a competitive advantage, differentiate your company and build customer loyalty.

Over the next 12 months, three of the four top priority data uses relate to improving customer experiences – and yet business leaders report that they are unlikely to have the relationships they need with their technical teams to execute on this vision.

 

B2B Survey

 

We commissioned Research Now to survey 500+ business and IT leaders working in financial services, government, healthcare, retail, telecommunications and utilities to understand how today’s organisations are managing this balance.

We asked them questions about how they’re managing the privacy challenge, the data they think is the most valuable, their future priority data uses and whether they have the relationships they need with other data-holding departments.

Our research indicated a huge opportunity for ambitious business leaders.


Download our report now to find out more.

 

 

Privitar respects your privacy and is committed to protecting your personal data - read our Privacy Policy here.

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