Privitar was founded on the belief that robust data privacy is essential. We’ve seen the innovation that is unleashed when smart companies use their data well ‘ but without customer trust, these efforts fall flat. This means that protecting privacy is critical for anyone that wants to take full advantage of their data.

Financial services companies are waking up to this reality. Regulatory concerns and high-profile data breaches make compliance teams wary of allowing widespread data access. At the same time, no company in today’s economy can afford to lock their data away. The technical teams who develop and test new features, the data scientists who create predictive models and the product teams who create new revenue streams all need data that’s useful, accessible ‘ and safe to use.

Recognition that privacy engineering is a critical component of a rapidly evolving information governance landscape and provides a way through this impasse comes at a vital time for financial services as they find new ways to use the wealth of data they hold.

Privitar’s product provides comprehensive functional capabilities together with governance and integration features that enable seamless deployment into modern enterprise. Our software helps future-forward financial services organisations comply with evolving data protection regulations, follow best practice in protecting their sensitive information ‘ and secure new, data enabled opportunities and revenue streams.

We believe that it is indeed cool to find new ways to use your data, build products and drive revenue ‘ all without compromising customer privacy. We’re thrilled to see this view gaining wider currency and to see Privitar included in Gartner’s recent Cool Vendors for Banking report.

To find out more about how privacy engineering helps you to make the most of your data, get in touch with us.

Gartner, Cool Vendors in Banking, Don Free, Stessa Cohen, Ali Merji, Nicole Sturgill, 18 September 2018.

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