Privitar strengthens sales and marketing team in response to growing demand

Privitar, the leading privacy engineering software business, today announced a number of strategic executive appointments to bolster the firm’s sales and marketing team, in response to growing demand across financial services and telecommunications.

Russel Smith has been appointed Chief Revenue Officer, with an impressive 20-year track record within the financial services sector, leading teams at Thomson Reuters and Misys. James Kenney joins as Senior Account Director, bringing extensive knowledge of the European telecoms industry, he was most recently with Hortonworks. Daniel Cohen joins Privitar’s pre-sales team, previously at JP Morgan and Datastax.

In addition to these significant sales hires, Nikki Stones joins to spearhead the new marketing function, and brings over 15 years marketing experience, spanning early stage start-ups through to some of the world’s largest enterprises including KPMG, Schlumberger and Accenture.

‘An ever-increasing awareness of the importance of privacy in relation to data innovation has resulted in rapidly growing demand from our customers. Organisations are embracing the notion that innovation must be underpinned by strong privacy controls.’ said Jason du Preez, CEO at Privitar. ‘I’m delighted to have these strong commercial leaders on board, to accelerate our next stage of growth, and drive awareness of our leading products and patented designs across key industries.’

‘This is a very exciting time to be joining the firm,’ adds newly appointed Chief Revenue Officer Russel Smith. ‘We are seeing a strong desire across several verticals to innovate on data, together with an increasingly more stringent regulatory environment. This is creating strong demand for privacy controls and Privitar’s technology solutions make these controls easy to adopt and implement.’