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Dec 08, 2020
We’re excited to announce the general availability of Privitar Data Privacy PlatformTM 4.0. Privitar 4.0 introduces many new features, all with the goal of solving data privacy challenges at scale.
With this new release, organizations can comply with the Right to be Forgotten article in GDPR and more easily and safely use sensitive data for analytics. With the Privitar Data Privacy Platform, your organization can maximize data utility and deliver data-driven insights to fuel growth while protecting your customers, partners, and employees’ sensitive data.
With Privitar’s new Right to be Forgotten capabilities, customers can use their de-identified data for analysis while complying with the Right to be Forgotten article in GDPR. Privitar’s solution removes unique token mappings in the token vault, and an individual’s de-identified data may be considered out-of-scope of Right to be Forgotten. The individual can no longer be re-identified (“unmasked”) and the de-identified data retains value as it remains available for analysis.
Privitar’s 4.0 release also introduces several enterprise-ready features, which we designed to strengthen our customer’s ability to safely use sensitive data for analytics. Users are now able to:
For more information about the latest version of the Privitar Data Privacy Platform, visit privitar.com/data-privacy.
We’re proud of the features introduced in Privitar 4.0 — they are the result of extensive conversations with our customers and partner ecosystem. Our product and engineering teams have worked closely on design and development, and we have exciting plans for our next release.
Our team of data security and privacy experts are here to answer your questions and discuss how modern data provisioning can fuel business growth.